Seo Education 101 Part 7 – The Importance of Anchor Text

Whenever you create a link to one of the pages on your website, whether it be from another page on your site, or somewhere else across the internet, you will have the opportunity to use optimized anchor text.

When a search engine spider comes across a link, they depend on the link’s anchor text to tell them what the linked page is about. Using the keywords that you want to rank for in your anchor text is extremely important!

Here is an example of anchor text:

To gain more backlinks be sure to check out my website….

The anchor text used in the example above was “backlinks”.

To learn more about anchor text, I suggest reviewing the Video.

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Getting stuck-in to Magento

After really getting stuck into the nuts and bolts of Magento today, it is becoming more clear how useful and and structured Magento is. As time goes on I think the system will make more sense and will become a more efficient way of developing e-commerce websites.

One of the major challenges that I have faced so far is the templating system of Magento. It is different to systems I have used in the past but makes a lot more sense in the fact that everything fits together the way it should.

You can really see that Magento has been clearly thought out and developed in a way that helps the system fit together nicely.

I will be making regular posts about my progress with Magento and how I am using it at Juno Web Design to create cutting edge websites.

Hello Magento and WordPress

Magento eCommerce

Magento eCommerce

I have just started here at Juno Web Design and already I can see a great deal of WordPress and Magento development going on. Something which I too hope to pick up whilst i’m here. It has become clear that Content Management Systems seem to be very popular for website development at the moment and the fact they can be customised to their needs is important.

I hope to be very involved with new Magento and WordPress sites over the next few months and hope that my development here at Juno Web Design in Nottingham will really help my career and Juno develop into something great.

I will be posting more about my development here at Juno Web Design in Nottingham soon and hope you will come back to read it.

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Website Launch – OPTIX at Broadgate

Today we proudly launch the new web design for OPTIX at Broadgate, the UK’s finest independent optical store. OPTIX is a family owned business of qualified opticians and optometrists with an eye examination centre and dedicated contact lens clinic. On offer in the Broadgate London store is a vast selection of designer sunglasses, optical frames, contact lenses and other eyeware products.

The website design is clean scalable and we have some big ideas for it to improve the marketing scope for the business. The site is designed to interact with the user base and we will be implementing viral marketing tools through an offer centre which we are developing over the coming months. currently we are tuning the site to perform for the search term opticians london

To visit the site just click here -> Opticians in London

Web design launch for BAC Sport

We discreetly launched the new BAC Sport website design a month ago.

BAC Sport is an experienced sports tour operator, specialising in arranging sports tours for individuals and Corporate Groups, to all of the major sporting events worldwide.

BAC Sport came to us through recommendation from another client, they had a shocker of an existing website with dated design and build quality and no management functionality. Freedom to update and post company news, offers and packages was non existent incurring regular unnecessary cost.

We have built a site that represents the vibrant brand and large quantities of information in a way that is easy to navigate and with a contemporary design. The site in three weeks since launch is page one of Google for their main search term ‘sports tour operator’ and a range of relevant searches and we hear that increased sales are noticeable which is great news.

See what BAC Sport said about [...]

The Advantages of SEO

Before we go any further, I would like to talk a bit about the many advantages of SEO, and why you absolutely need to be applying it to your web design.

Advantages of SEO

TRAFFIC!
Makes your website more friendly and more likeable
Most people don’t do it!
It will increase your profits

As you can see, there are several reasons why you should be doing SEO. To hear me talk a bit more about each of these reasons, be sure to check out the Video.

Web Video Removed…

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Is Your Blog Working As Well As It Should?

Exactly as with any other marketing scheme, when you produce a blog to advertise your business, you want to keep track of your results. This will let you see how effectively blogging is functioning for you and in addition to let you see what alterations you need to make to produce a more effective blog.

Stage One: Keep Track of Your Blogging Results

The first stage in determining how well your blog is functioning as a marketing tool is to measure your blog’s potency:

Keep track of other blog references. A blogroll pertains to the practice of linking up with like-minded blog pages from one article. Just as you’ll want to link to other blogs from your blog, so others might choose to offer a link to your blog. This kind of linking assures more hits and assures that your blog will strand higher in rankings – very much like a much-quoted [...]

Why Blogging is So Popular?

Name one person that doesn’t like to share his or her point of view, and you will have just named nobody at all. The point of the above exercise is to show the simple fact that everyone likes to talk about themselves, and what they are up to, even if they say that they do not like doing so.

There is something about being human that makes us self involved to the point where we truly feel as if others want, or need to know what is going on with us. Blogs offer one a unique way to express his or her feelings on any number of issues, with a shield that only the internet can provide.

The most common use of a blog is that of a journal, or an opinionated piece of writing involving some aspect of the author’s day to day life. While some blogs are totally commercially driven, [...]

Introducing Our New Membership Website

Today is the day i finally launch a personal site. I have been working on getting the site ready in Magento for a while now and finally it is finished and ready for a little SEO! It is a membership website filled with Ebooks and Articles as well as software and web video… all with either Full Private Label Rights or Master Resell Rights.

What you will be getting for your annual fee:

10-20 New products every month
1000′s of Articles
Full Right to resell any & all products we offer
Use products for any purpose that you wish
Change the Original product as you wish

This service has been changed. Please visit our web design website

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Introduction To Seo

As many of my regular readers know i am currently running a traffic generation series containing over 50 videos.

SEO stands for Search Engine Optimization, and is essentially the process of designing, building, and promoting web design with the search engines in mind.

The purpose is to rank well in the search engines, which will then in turn provide you with organic search engine traffic. Search engine optimization (SEO) is very important if you ever want to gain decent rankings in the search engine.

Even though the word SEO can sound terribly intimidating, actually applying it to your blog is no where near as hard as it sounds.

All you have to do is invest some initial time into learning the basics, and soon your blog news will be better than 90% of the others out there, simply because you have SEO.

SEO encompasses not [...]