Setting up a Linking Structure – Part 2
Posted by David Wiltshire on July, 24th 2008When a search engine spider finds your website, you will want to make sure that you make it easy for them to find all of the additional pages that you have created. This is done by making sure that you have an effective linking structure.
It is a good idea to have a sitemap, which is a single page which has a link to every single page on your web design. You will want to make sure that a link to the sitemap is visible on every single page on your site.
You don’t have to make the sitemap link very blatant, as it is not really intended for your human visitors, but the search engines. It is also highly recommended that you link your website together in a way that “makes sense”. This means that if you have a page about one topic, and have additional pages that are related, you will want to make sure you create links to those pages.
This not only helps the search engines understand how your site is linked together, but helps your visitors to find more information about whatever it is that they are interested in.
Please review the video to hear me talk more about creating a proper linking structure.
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